137 - Cinema Advert: She Chooses Bri-Lon and Bri-Nylon

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In Folder: 5 - Advertisements, Training and Documentary Footage

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137 - Cinema Advert: She Chooses Bri-Lon and Bri-Nylon

Film of Kenneth Horne talking about shopping at Marks and Spencer with fashion editor of ‘She’ magazine for holiday clothes for ‘She’ fashion staff. Found ‘wonderful range of clothes in Bri-lon and Bri-nylon’. The advert is mentioned in SMN April 1960 – it was produced in cooperation with British Nylon Spinners and would be shown in over 500 cinemas in May that year. Features sweater at 25/11, short sleeved women’s sheath dress at 79/11, child’s sleeveless sweater, shortie quilted housecoat worn over pyjamas, shortie nightdresses at 29/11. Full length nightie at 29s11d. Baby doll pyjamas. Kenneth Horne models Bri-nylon shirt at 37/6. Says Marks and Spencer has lots of lingerie to choose from. Women’s lace trim slips which wash and dry overnight at 21/- with briefs to match. Says Jennifer bought her complete holiday wardrobe from Marks and Spencer for less than £15. Duration: 02:12

Date: 1960

Reference Number: P11/5/137

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