14 - Cinema Advert: Your M&S Store

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In Folder: 5 - Advertisements, Training and Documentary Footage

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14 - Cinema Advert: Your M&S Store

Opens in current M&S store, goes back to first market stall and gives some history, shows people shopping in 1960, shows products laid out, images of testing equipment. Film advertising M & S in general stating ‘St Michael – the brand name that stands for high quality merchandise’. Features luxury lingerie in beautiful designs and colour, nylon stockings both sheer and service weights. Bras and girdles. All wool jersey wear in dresses. Men’s socks, underwear, shirts, trousers, ties and knitwear all of same high quality. Quality controlled during making with colour fast dyes. Clothes for children for school and play, winter and summer, day and night. Top quality food sold under cleanest conditions. Over 99% of St Michael goods are British made. Duration: 02:03

Date: 1960

Reference Number: P11/5/14

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